2011年1月26日星期三

The creator of the “World of StarCraft” mod

The creator of the “World of StarCraft” mod, Winzen navigated a tense five days involving talks with an Activision Blizzard lawyer, a flood of email from well wishers and modders wanting to help, and also an invitation to apply for a job at Riot Games, makers of League of Legends.”I really wasn't prepared for all of this,” he said. “I don't even have a resumé typed up. I'm working on that to send one in to them.”I feel like, I don't know, replica Gucci YA112413 Ladie's watch like I'm still in a dream,” Winzen said.”World of Starcraft” set off a bomb in the mod community when a video showing an MMO-style mod using the StarCraft II toolset hit YouTube. Though a modder in Germany had begun work on a similar project before Winzen, it's safe to say Winzen's came to light only because of the name, and the reaction by Activision Blizzard, makers of World of Warcraft and the StarCraft franchises.

“Obviously, Blizzard did not have this problem with ‘StarCraft Universe,'“ Winzen said, the MMO project by the modder mille25 that preceded Winzen's. “If they never would have taken the video down, this never would have happened. The story replica Gucci YA116503 Ladie's watch wouldn't have gotten this big.”It evolved as many stories do about fans working with big games publishers' trademarked content. The video went out, went viral, and stoked enthusiasm for a spinoff many would want to see happen. Activision Blizzard noticed, but “World of StarCraft” cut too close to trademarks it already owns on two of PC gaming's biggest franchises.

Naturally, the YouTube takedown was excoriated as a hostile action trampling creativity and insulting the earnest efforts of devoted fan. Especially as the mod was built with a toolset released publicly, ostensibly for the purpose of what Winzen was doing. But this was an issue of trademark protection - in the name of the mod - and not necessarily replica Gucci YA116502 Ladie's watch copyright law - its content. The distinction between the two often is misunderstood.”I tried to keep my cool when people started flaming Blizzard and Activision,” said Winzen, uncomfortable with the outrage on his behalf. “If I was in their position, I'd feel the same way. That's their baby and I probably would have done the same thing. Not by any means was I mad.